A wave of nostalgia hit me yesterday when I went to get a gift card for YA’s stocking. When I was a kid, my folks would drop me off in front of the movie theater, I’d meet up with my friends, plunk down my buck, get the popcorn, find a seat, see the movie. No checking a website for availability, no buying the tickets ahead of time, no assigned seats.
When I walked into the Southdale AMC, it looked very similar to the photo in the header. Just a bank of screens but no bodies whatsoever. For years I’ve left movie arrangements to YA, so I had to idea that people had become quite so irrelevant to the process. These days you can still buy a ticket from one of the automated kiosks but apparently most people buy the tickets online, choose their assigned seat and just go straight to the “ticket taker”.
If there was a way to get a gift card at a kiosk, I couldn’t figure it out, so I asked the ticket taker. Apparently you do still need a person to get a gift card; he took care of it for me. I thought about it as I went back to the car; nobody lets customers sell themselves giftcards at the self-checkout. I suppose that there are just a few too many ways that the sale can go catty-whompus. This was proved correct about 15 minutes later at Trader Joes. I’m not sure what happened but even the cashier couldn’t make the cards scan properly. The supervisor who got called over couldn’t figure it out either. Eventually they did total out my groceries and then do a whole new transaction for the gift cards.
I’m pretty sure that eventually they’ll figure out a way to automate giftcards and then there probably won’t even be a ticket taker when you go to the movies. They’ll most likely AI the popcorn and pretzels one of these days!
What’s something that’s been automated these days that surprised you?
