Here’s a note from perennial sophomore Bubby Spamden. And as usual, he needs last minute help with an assignment for some activity he’s in at Wendell Wilkie High School. But I don’t mind the last-minute, panicky attention. I’m flattered that he thought to ask.
Hey Mr. C.,
On Friday we got a assignment from Ms. Filcher – she’s the faculty advisor for our Young Moguls Club.
She gave us until this afternoon after school to come up with a business plan to save the publishing industry, which is going to disappear, if Barnes & Noble goes out of business.
Or so they say.
I remember going into Barnes & Noble when I was a little kid. We would head over to the children’s section and I had a great time pointing at stuff and begging mom and dad to buy me more than they had planned on. I was always able to come away with two or three extra books that I HAD to have – all because the folks thought it would help my education. Who woulda guessed I’d get stuck in 10th grade for, like, 20 years! Maybe it woulda turned out different if I’d read those books I went to so much trouble throwing fits to get, but reading a whole book takes time, and I just liked having ’em. They pile real nice and are a great material for building forts!
Anyhow, now I have to come up with a plan to save the publishing industry. I guess the thing about Barnes and Noble is that they’ve gone in whole hog to the e-book idea, selling their Nook e-reader in the store and trying to stay important in the book business all the way until some future time when there aren’t any, y’know, books.
Like, maybe, five years from now.
Anyway, I was hoping your blog people could tell me which one of my ideas I should present to Ms. Filcher when she asks for our plans. Here they are:
Plan 1: Barnes & Noble should give every high school sophomore in the U.S. a FREE Nook e-reader! Seriously, nobody in our generation is going to shell out money for this thing, ’cause we’ve all got computers and cell phones and our parents are on us to keep the costs down as it is. So give us free Nooks instead and who knows? Maybe we’ll use them. Or maybe we ‘ll sell them to our grandparents. Either way … Barnes & Noble would be helping the youth of today get a foothold in the economy of tomorrow!
Plan 2: Barnes & Noble should come out with a special e-reader for my age group with a name that really connects us to the kind of reading we do. I’m thinking they should call it the “Cram”.
Plan 3: Buy the company, fire everybody, sell the inventory, the fixtures and the stores, and run for president.
I’m pretty sure one of these answers will get me an “A”, but since Ms. Filcher is a lot closer to your age than mine, I was hoping you could help me decide!
I’m about the worst person in the world to ask for help with a business plan, but I have to admit I gave Bubby extra points for #3. So, how should he save the publishing industry?
Choose one of his options, or make up your own!





