Photo credit: Tomas Fano
There’s yet more news about the upcoming death of Mr. Peanut. The Planters folks, apparently in an effort to top last year’s Super Bowl ad, looked at how other fictional characters are mourned. They liken Mr. Peanut’s death to Iron Man’s death in Avengers: Endgame, since the leggy legume will also sacrifice himself for others. Iron’s Man’s demise was met with an outpouring of social media activity and the Planters team encourages fans to “tune in to Mr. Peanut’s funeral during the third quarter of the Super Bowl to celebrate his life.”
I like Planters as much as the next person but I’m having trouble imaging myself emoting over the peanut mascot. I will admit I was a little bummed about Iron Man in Endgame; he was, after all, my favorite character in the Avenger universe. But certainly not enough to go to an Avenger funeral or send any sympathy cards. I can only hope that Mr. Peanut’s death brings as much social clamor as the company wishes for.
Personally I’d prefer to keep Mr. Peanut and dump Limo Emu.
Do you have a favorite mascot? Least favorite?