I know that I’ve probably mentioned how much I distrust ads. But every now and then I am surprised — in a nice way.
Reading glasses. I’ve struggled for a couple of years with nighttime reading. As soon as it gets a little dark, it was hard to read – print just a little too small for comfort. In July, after finally figuring out all the ins and outs of Medicare (OK, SOME of the ins and outs of Medicare… I’m pretty sure that Medicare is set up so that nobody truly ever figures it out…and if they do, then it changes), I decided to get my eyes checked and to get glasses. My old glasses were granny glasses and bifocals and completely useless. Even with bigger lenses, I didn’t want bifocals again. My eye doctor seemed to think it was a fine idea to get two pairs of glasses – one for reading and one for driving at night.
I’ve seen too many Warby Parker ads on tv and wasn’t interested until a friend of mine highly recommended them. I did like the price point but didn’t want to do the “five pairs in the mail” thing so I actually went to a Warby Parker store. It was amazing. Staff greeted me, I had someone assisting me within a minute. They didn’t push me toward the expensive stuff (even on Medicare, I was on a budget), and weren’t trying to rush me out the door. They measured using a phone app, did up the paperwork and I was walking out the door literally twenty minutes later. The reading glasses showed up at my house five days later and the driving glasses a few days after that. I had to take the driving glasses in for an adjustment; this was also handled very quickly and very pleasantly. Honestly it took me longer to find a parking spot at the Galleria than it did to get this done.
The reading glasses are amazing to me. I suppose I could have just gotten cheap readers from the drugstore but I’m happy with my Warby Parker experience and love the new glasses!
Recommendations, ads, influencers? How do you choose new products?